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There are mainly 2 schools of thoughts when we talk about post frequency. One thinks that it is a must to write on a regular and a scheduled basis. In fact, people joining this school of thought often fear that the whole success of their blog rely on it. They fear about loosing their subscribers or about not generating enough content. The danger with this ideology is to generate redundant content or content with no added value. Writing something on a rush may be subject to quality issues. Fundamentally, there is nothing wrong with this since there are certainly some clients for this type of content; after all, the quality is subjective.

The other school of thoughts is the one that say that you don’t need to post frequently nor to post on a regular basis to have a successful blog. Of course, it doesn’t mean to post only 1 time monthly. It just means that you don’t have to post every day or to follow a very tight schedule. Naturally, if you are a prolific writer who cares about the quality of its content, then go ahead and write as much as you can!

I personally think that writing is an art. I always try to give the best of me everywhere in my life and this is also right for my blog. In fact, if I don’t know what to write about or if it doesn’t sound valuable or interesting to me, I just don’t write! Also, if I don’t find enough time between the responsibilities I have in my life, I don’t write. I learn in my life that the art of saying nothing is as valuable as the art of writing or talking. This is something that may differentiate you and your blog.

Maki says that “What you don’t publish, defines your site“, and I totally agree with him. By saying nothing, you may influence positively your audience about you and your blog. I’m sure you care about the image people have of you. Obviously, you would like to have a solid reputation and being recognize as an authority. I really think that what you don’t publish is essential to meet this goal.

This is something I want to be clear with my audience: I won’t write something if I don’t see any added value in it. I personally have to be convinced about the quality of my writings before publishing it. This is something I really care of. And I know this is also something I want to find on my readings. I really enjoy reading Maki, Skellie and Leo. Their writing style and their contents are always excellent. In fact, if writing is an art – as I said before – I’m sure they are all three descendants of Picasso! They are all three examples of excellent content to me.

I really think that an engaged audience is priceless. Subscribing to a blog and being a follower is all about respect, reputation and trust. In general, we follow people we respect and people we trust. We follow people that own something we would like to have. It may be the authority, the talent, the popularity, etc. But, most of the time, we follow bloggers that care about quality and added value. I think that following models is something healthy for our quest of success!

I would like to thank my own audience for their trust and their time. I would like to reiterate my invitation to give me some feedback through my contact form. I’d really appreciate it!

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This entry was posted on Monday, April 7th, 2008 at 7:21 am and is filed under Blogging. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.